For more than 20 years, theNarutofranchise has been one of the most successful and beloved among fans. Its impact on the industry at large is only comparable to that of thegreatest anime of all time. While the original series is still deeply cherished by fans, the future of its sequel looks grim.
TheBoruto: Two Blue Vortexmanga series has been reported as one of the lowest-selling series in Japan, considering physical copies. While this trend has been occurring since the series began, the latest reports prove how drastic the situation has become. Readers are worried that the series could be canceled due to its low sales.
Boruto’s Physical Sales Have Never Been Lower, and Fans Are Scared
Over the last couple of years, theNarutofranchise has seen a massive decrease in the number of physical copies each of its new volumes sells. While the original series by Masashi Kishimoto has held its place as one ofthe best-selling in history, its sequels haven’t been as fortunate, and the latest reports indicate a possible crisis.
According to the sales reports of Shōnen Jump’s volumes,as reported by X (formerly Twitter) user @UzuRepo, theBorutoseries has seen a massive decrease in sales ever since the series began publication. Each new volume has seen a significantly lower number of buyers than the previous one, and the most recently released book has caused panic among fans.
Volume 5 of theTwo Blue Vortexmanga has sold fewer than 100K copies since its publication on June 12, 2025. This is the lowest number yet, considering the time window since its publication.Many fans fear such low numbers might lead to the manga being canceled, as has occurred with many other popular Shōnen Jump series.
Boruto’s Online Popularity Could Secure Its Future
Although it is true that theBoruto: Two Blue Vortexmanga has seen a massive drop in physical sales in Japan, it continues to beone of Shōnen Jump’s best, at least online. Several chapters have been among the month’s most read on the company’s official website, Manga Plus. This means interest in theNarutofranchise is still alive.
This immense popularity could help the series remain profitable, at least for a couple more months. Nonetheless, due to Manga Plus’ free model, it is difficult to ensure that online interest will be enough to convince Shueisha thatBoruto’s story is worth the risk.Shōnen Jump has axed promising mangafor much less, so the franchise’s future is still unclear.
